
Freelance
Coffee Table Book
Social Media posts
Brand, content, & social strategy
Most things content
While I also worked on pitches for brands like Abbott and TimesNow, lets take a moment to appreciate the minor/major work I did for these other amazing brands.
Every year Google publishes a Coffee Table book for stakeholders of various industries and the government. To summarize - the book talks about ‘everything that happened at Google the previous year’ - insights, impact, learnings, collaborations, and what the future looks like. No biggie, I wrote that book for last year.
Tanishq
Wrote lots and LOTS of product description for the official website of Tanishq and Mia (a sub-brand catering to a younger demographic). Good learning in positioning a luxury brand as desirable and affordable for GenZ.
Raghuvendra Rathore
A bespoke men’s fashion brand, reviving classic and heritage clothing. I worked on website product descriptions and social media posts.
Maple Press
One of the leading children’s book publishers of the country. I have a long standing relationship with the brand for which I have worked on a number of things - SEO friendly blogs, website content, product descriptions for eComm.
Sunstone Eduversity
Sunstone is a leading higher education service provider that partners with top colleges and universities, to provide admission and 100% placement in courses like MBA. Worked on a no. of long form blogs for them.